Now that we're settled in the new year, it's a good time to take a look back at the highlights in 2019. A lot of great things happened in 2019 for Nau —we launched a new website, offered a three-part Workshop Series on Sustainability Beyond the Shopping Bag, hosted a holiday pop-up in Chicago, and so much more. Here's a look back at five of our best highlights.
PDX X Seoul Capsule Collection
This past spring we were proud to feature a collaborative capsule for spring/summer ’19 that features the first cooperative work between Nau’s design teams in Portland, Oregon, and Seoul, Korea. The Capsule Collection tastefully fuses the expressive and artistic Seoul street fashion genre with Nau’s versatile, urban performance styling. It features a variety of linen styles that suit Korea’s hot, humid summers while retaining anywhere—urban appeal, and outerwear that pays homage to Seoul’s use of experimental fabrics with a new coated linen. The result is East meets West collaboration that is a nod to the future of international, sustainable fashion. Click here to view the Capsule Collection.
Summer Workshop Series: Sustainability Beyond the Shopping Bag
During the summer, we teamed up with The Renewal Workshop for a three-part Workshop Series on Sustainability Beyond the Shopping Bag. In our first workshop, we discussed basic clothing care that saves water and energy, as well as your wardrobe. We covered rejuvenating the waterproofing on your outerwear with the least harm to the environment, quick repairs you can do at home, warrantying an item, and recycling opportunities. In our second workshop, sustainable fashion stylist and blogger, Jess Carpenter showed us how to assemble a sustainable capsule collection to transition from Summer into Fall. And in the third workshop, The Renewal Workshop took us through a variety of upcycling ideas and quick tips which you can also use to repair and renew your existing clothes. Click here to learn more about the series.
You’ve probably noticed a few changes to our digital appearance—we launched a new website in August for a better online experience. We hope you’ll like it as much as we do. If you haven’t already, create your new customer account to view your orders, stay up to date on the latest offers, and have a faster checkout experience! Shop Nau.
As Seen On
We kicked off our 'As Seen On' series in the late summer showcasing how Nau is styled on some of our favorite fashionistas—from adventurous outings to city excursions and more. Click here to see all the As Seen On posts.
Chicago Holiday Pop-Up Store in West Town
In December, we hosted a week-long holiday pop-up store in West Town at Matthew Rachman Gallery. The pop-up featured a curated selection of our Fall/Winter 2019 Collection. Chicago has been a major market for Nau since our founding. Now that we are returning back to a direct-to-consumer model, it's been important that we connect in person with our base, as well as with new consumers as the demand for sustainable clothing crescendos. During the week-long pop-up, we hosted two private events after hours— a VIP customer launch party and an Influencer VIP launch party. It was truly a pleasure meeting everyone and we're excited for the next one! Click here for the Recap.