Organic Cotton
Cotton that’s actually good for the planet.

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It takes 2,700 liters of water to make a single tee shirt from conventionally grown cotton. Organic cotton, on the other hand, is watered mostly by rainfall.
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Organic cotton is also grown without toxic pesticides — that have been linked to cancer in rural communities.

The stats
- Up to 91% less water than conventional cotton
- Eliminates the need for toxic pesticides
- Produces 46% less CO2 emissions
- Only represents 0.7% of global cotton production

Care for organic cotton
80% of clothing’s environmental impact comes from its care. So proper care is crucial.

- Only wash when necessary.
- Wash cold and tumble dry low.
- If you want your clothes to last even
longer, line dry.